Sunday, November 29, 2009

Trends In The World Of Wellbeing


By Connor Sullivan

Every year new crazes become popular surrounding individuals' eating habits and recently discovered edible solutions. A newer trend among in the realm of healthy eating is only eating raw food. Individuals who are on a raw food diet do not eat products that are processed or cooked, and typically only eat organic. A lot of vegetarian or vegan individuals are enthusiasts of this fad and many people see it as a choice for personal wellness. Along with this, there are numerous other trends surrounding healthy living that have become popular lately. Another popular trend is finding natural replacement for chemical substitutes that have been used in the past. Most restaurants or coffee shops have cane sugar packets as an option along with the artificial sweeteners. Also, a lot of companies are attempting to remove artificial sweeteners from their products.

Because antioxidants became a focus among health marketers, certain fruits became quite trendy. Pomegranates started becoming a very common ingredient in a variety of commercial products. Consumers everywhere can now find pomegranate drinks, snacks containing pomegranate or pomegranate flavors, body wash products containing pomegranate, and candles or other home products with pomegranate scents. Another fruit that was virtually unheard of and suddenly became popular is the acai berry. It is advertised as a product for weight loss and became very popular quite quickly.

When looking at fads surrounding eating healthy, organic products have become quite the popular commodity. Especially concerning meats, knowing about how the animal was raised has become an important concern. Only eating free range meats has become very popular, which is to say the animal was not contained, but was able to graze freely. Choosing to purchase only organic foods, has also become quite popular as mentioned above. Because of this new organic population of shoppers, companies are creating a wide variety of organic products.

One trend that has done surprisingly well especially within the realm of fighting child obesity is technology based fitness activities. With the creation of interactive video games that require the player to get up and move, fitness games have been very successful. They are finding a way to create a product for all sorts of individuals by creating fitness games that cover an number of interests including yoga, snowboarding, dancing, basketball, archery, and many others. Though it can be somewhat pricey to purchase the game system, equipment, and games, they seem to be quite popular especially, but not exclusively, among youth.

In the fitness world, companies are starting to release more creative options. Videos for step aerobics and other workouts are being replaced by newer more creative ideas, specifically involving dance. The classes and videos that promise cardio workouts to fun music with dance routines are becoming more attractive to that fitness market. Similarly to incorporating technology in fitness, creating a fun alternative to the typical cardio workouts results in more individuals are willing to invest time and money into these plans than the somewhat outdated types of fitness.

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